Recruitment Resources

Ready to Recruit

All kids are invited to say, “Ready, Set, SCOUT!,” this fall as they join the fun, adventure and character-building opportunities found in Scouting.

The Ready, Set, Scout wants to help kids get outside shifts the perspective by showing what it’s like to be a Scout from a kid’s point of view. Instead of simply showing Scouts participating in activities, the campaign brings the young viewer into the middle of the action – from fishing, biking and canoeing to launching rockets and making slime – where they get even closer to the experiences that Scouting brings to life. The campaign presents an energizing Scouting experience that speaks to kids but also engages parents who are looking for ways to make the most of the time they have with their children and help them to be Prepared. For Life.